Your routine, beautifully organised.
The Everyday Vanity — A nude portable vanity case combining a mirror, removable brush holder and divided storage.
Europe
Beauty accessory and travel brands
Product development & sourcing
01 / The brief
A brand’s next chapter.
The imagined brand
An illustrative brief for beauty accessory and travel brands developing a considered European-market product range.
The opportunity
Shape a portable beauty organiser with a coordinated brush panel, strap and packaging concept.
02 / The collection
The Everyday Vanity
Warm neutrals, tactile materials and clean presentation connect the product, accessories and proposed packaging.
Portable vanity case
Zipped case with an illuminated mirror concept.
Proposed design; specifications to be confirmed through sampling.
Brush organiser
Removable panel with protective flap.
Proposed design; specifications to be confirmed through sampling.
Carry accessories
Matching handle and shoulder strap.
Proposed design; specifications to be confirmed through sampling.
AI-generated concept imagery. Materials, component details, packaging and assembly are proposals, not validated engineering specifications or completed client work.
Materials & details
A closer look.
Packaging & presentation
Ready to take shape.
03 / The retail possibilities
One family. Different ways to offer it.
Core product
A focused standalone offer for the target customer.
Coordinated edit
A selected combination of product and relevant accessories.
Gift or retail presentation
A packaging concept to refine through a physical pack-out.
04 / The development approach
What needs to
come together.
Balance mirror integration, lid support, brush protection, interior layout and electrical component readiness.
How DES would approach the project
Define the commercial brief
Confirm target users, markets, quantities, cost priorities and launch timing.
Compare suitable suppliers
Review relevant production capability, customisation scope and sample requirements.
Case construction review
Agree review criteria and responsibilities with the supplier and appropriate specialist partners before approval.
Mirror and component assessment
Agree review criteria and responsibilities with the supplier and appropriate specialist partners before approval.
Interior and packaging fit
Agree review criteria and responsibilities with the supplier and appropriate specialist partners before approval.
Considered design. A clear development brief.
Planning your next product or collection? Share your idea, target quantities and launch window.